News Releases

ACE USA Rebrands INAMAR as ACE Recreational Marine Insurance
Nation’s Oldest Marine Insurance Provider Unifies Brand
Oct 30, 2007

PHILADELPHIA--(BUSINESS WIRE)--ACE USA, the U.S.-based retail operating division of the ACE Group of Companies, today announced that INAMAR, its marine marketing and underwriting division, will now be known as ACE Recreational Marine Insurance. This change in brand name, which will be communicated to key stakeholders, including customers and agents through direct communications and a transition print and advertising campaign, will allow ACE USA to present a consistent name on all agent and customer-facing communications, websites and policy documents.

John Lupica, President and Chief Executive Officer, ACE USA, commented, This corporate rebranding effort unites our marine division with the well-recognized ACE name. This decision underscores ACE USAs commitment to increase the ease of doing business and to best serve our agents and customers as one company.

This rebranding effort, which is a simple replacement of the INAMAR name, will not result in servicing or product changes, but highlights ACE USAs ongoing mission to bring its businesses together to serve customers, said Ray Stahl, President, ACE Recreational Marine Insurance. For more than 200 years, ACE and its predecessor companies have provided unparalleled stability and innovation in the marine insurance marketplace, and we look forward to an exciting future of continuing to provide value to our clients.

ACE Recreational Marine Insurance offers exceptional all-risk insurance coverage for vessels of all sizes  from the smallest to the largest  throughout the United States. Programs are available to protect the entire spectrum of pleasure yachts, boats and marine businesses, including luxury mega-yachts and sailboats, sport fishing boats, ski boats, personal watercraft, high performance vessels, select charter vessels and yacht clubs, marinas, boat dealers and more.

To learn more about ACE Recreational Marine Insurance and obtain valuable information on a wide range of safety and loss prevention tips, please visit Product highlights are summaries only; please see actual policy for terms and conditions. Products may not be available in all states.

ACE USA is the U.S.-based retail operating division of the ACE Group of Companies, headed by ACE Limited (NYSE:ACE), and is rated A+ (Superior) by A.M. Best Company and A+ (Strong) by Standard & Poors. ACE USA, through its underwriting companies, provides insurance products and services throughout the U.S. Additional information on ACE USA and its products and services can be found at The ACE Group of Companies provides insurance and reinsurance for a diverse group of clients around the world.


ACE North America Communications
Carla Ferrara, 215-640-4744