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Chubb Life Assurance Public Company Limited (Chubb Life Thailand) today unveiled Zenith Privilege Club, an exclusive program reinforcing the company’s customer-first commitment by delivering extraordinary, tailored experiences to its high-net-worth (HNW) customers.

Under the theme “When Excellence Meets Excellence”, the program goes beyond traditional insurance protection by offering holistic health and exclusive lifestyle privileges across five categories: Health, Longevity, Self Love, Experience and Engaging. These five categories align with Chubb Life Thailand’s mission to be a different insurer in Thailand by building Thai families’ confidence through innovative products and trusted relationships

Ms. Alisa Areepong, Country President, Chubb Life Thailand, said, “At Chubb Life Thailand, we are committed to creating best in class experiences for our customers—not only in life protection and financial planning, but also in lifestyle services that truly enhance their everyday lives. Our goal is to be the most trusted brand in the hearts of our customers, supporting Thai people to achieve physical, mental, and financial well-being, and empowering them to live confidently today while securing their tomorrow.”

“The Zenith Privilege Club is thoughtfully designed based on in-depth customer insights and research highlighting that while financial planning is crucial, health and lifestyle are also important. The program combines tailored wellness services with exclusive lifestyle benefits to enrich every aspect of life for high-net-worth customers.” Ms. Alisa added.

The Zenith Privilege Club is available to high-net-worth customers with annual premiums starting from THB 250,000 and delivers exclusive privileges in five categories:

• Excellence in Health: Comprehensive physical and mental wellness care for a healthier lifestyle.
• Excellence in Longevity: Enhancing quality of life for greater longevity.
• Excellence in Self Love: Supporting self-image and personal refinement.
• Excellence in Experience: Delivering joyful and delightful exclusive experiences.
• Excellence in Engaging: Encouraging lifelong learning and positive inspiration.