
Chubb Life Assurance Public Company Limited (Chubb Life Thailand) celebrates its 25th anniversary with the launch of Empowering 25 Schools, Securing Future Excellence, a CSR initiative to promote fundamental financial planning and insurance literacy among students.
Through this program, students in 25 schools across Thailand will participate in activities designed to build essential financial and insurance skills. By equipping young people with an understanding of the importance of financial discipline and smart risk management from an early age, Chubb Life Thailand aims to build a strong foundation for a more secure and sustainable future for Thai society.
Ms. Alisa Areepong, Country President, Chubb Life Thailand, said, “As we mark our 25th anniversary, we take great pride in being part of Thailand’s journey toward financial security. Our commitment goes beyond providing life insurance solutions – we are dedicated to nurturing financial knowledge among youth, who represent the future of our nation. Through the Empowering 25 Schools, Securing Future Excellence initiative we are promoting savings, risk management, and long-term financial planning in practical and engaging ways. We believe this will empower Thai youths to live confidently today while building a secure future for themselves.”
Central to this program is an engaging financial simulation game Yhon-Dai-Yhon-Dee (Smart Saving, Smart Future), which introduces students to the basics of savings and insurance through interactive gameplay. Working in teams, students will develop skills in financial analysis, planning, and decision-making within a dynamic and collaborative environment.
Additionally, Chubb Life Thailand has introduced Savings Treasure hubs, transforming school library corners into vibrant financial learning spaces. Chubb Life Thailand employees, agents, and volunteers have joined together to decorate and equip these areas with educational materials, including games, books, and multimedia resources, inspiring students to continue learning about personal finance beyond the classroom.
For more information about Chubb Life’s activities and products, please visit: https://www.chubb.com/th-th/